In-App Interstitial #
The In-App Interstitial is a traditional full-screen ad format that appears at natural pauses during the user’s interaction with your Telegram Mini App. Unlike rewarded formats, this ad does not require any specific user consent or interaction to be triggered. It is shown automatically based on defined timing, frequency, or in-app events.
How It Works #
In-App Interstitial ads are typically displayed:
- After a specific amount of time spent in the app
- Between content sections or game levels
- Upon transitions from one screen or feature to another
These ads temporarily overlay the app’s content and automatically close after a short display time or when the user chooses to dismiss them.
Use Cases #
This format is suitable for apps that:
- Have regular content transitions (e.g., quizzes, games, step-based workflows)
- Need a passive monetization approach without reward systems
- Want to introduce ad revenue without disrupting core user interactions
In-App Interstitials are ideal for applications where natural pauses or breaks already exist in the user experience.
Benefits #
- Passive monetization without requiring user interaction
- Flexible triggering based on app logic or SDK configuration
- Seamless fit into content flow without disrupting engagement
- Simple to scale across large audiences and high-traffic apps
Implementation #
To use In-App Interstitial effectively:
- Identify logical points in your app where a short pause would not interrupt the user experience — such as between levels, after a form submission, or after a timed session.
- Set appropriate timing and frequency rules to avoid overexposing users to ads.
- Use the format as part of a broader monetization strategy, combining it with rewarded formats if needed.
- Monitor performance via your Monetag dashboard to optimize placement and impact.
For specific integration instructions, refer to the technical documentation and code samples in the integration section.